The ongoing pandemic has turned many aspects of our lives upside down in the past few months. Families are working from home, schools are either remote or in a hybrid model, and a lot of entertainment is happening at home with large gatherings and public outings curtailed.

The pandemic won’t be with us forever, and lives will return to normal. But some trends that were happening long before this time have accelerated and will continue. One of those is the evolution of home entertainment. Recent closures of some cinemas due to pandemic effects have reduced the amount of new theatrical movies and content, with some going straight to video. Right now, a family or date night out at the movies is far more limited than it was less than a year ago.

Pandemic or otherwise, as home entertainment options continue to multiply, a home theater installation makes more sense than ever for your Smyrna, GA home. If you can't go out for a cinematic treat, why not bring it home with your own home theater? Here are three reasons to get you started.

Netflix is one of those internet institutions that is now ingrained in popular culture, and not just in the U.S. Younger viewers may not even realize that the company started as the internet alternative to Blockbuster video rentals, shipping physical discs conveniently to your home and doing away with the dreaded late fees.

These days, of course, Netflix is the 800-pound gorilla of internet video streaming, with a seemingly endless array of titles to watch. Moreover, they have become a force in Hollywood, financing many original movies and shows that can be viewed by audiences more massive than ever before, and garnering multiple Golden Globe and Oscar wins.

If you have a media room or home theater installation in your Atlanta, GA home, chances are you have a few Netflix favorites. It doesn’t hurt that Netflix has also been ahead of the curve in adopting the most advanced audio and video technologies in their original content like 4K, Dolby Atmos surround sound, and Dolby Vision that make great use of the latest AV equipment. And if you love Netflix, you'll love it even more with the newest feature Sony includes in its latest TVs and projectors. Read on to learn more.

We know what you're thinking. A holiday gift guide, is it that time already? Yes, it is, but it shouldn't be cause for concern.

If you have a film and home theater buff in your life, then you’re in luck, because we have put together one doozy of a holiday gift guide for you. Any of these gifts would make an impression in any home theater installation in Atlanta.

So how do you choose the right one? We can’t tell you here, but you can visit us at our Marietta showroom to check these out, and we will be happy to help. Of course, if the person is a truly special one, perhaps you'll want to get them all?

Read on for your 2019 holiday gift guide for the media lovers in your life.

You have undoubtedly had a collection of favorite movies at some point in your life. Depending on when you started your collection, those movies may have been on VHS tapes, DVDs, or Blu-ray discs. Of course, today, you can have digital collections be stored on a computer or in the cloud through a digital service.

We all know VHS tapes are long obsolete, and DVDs are stuck with video resolution from the 20^th century. Blu-ray discs are still viable, and the best quality format is UltraHD (4K) Blu-ray. With the convenience of streaming from Netflix, Amazon Video, and a host of other services, people are accustomed to the satisfaction of searching for content and watching immediately.

Physical media like UltraHD Blu-ray has always had the advantage of the best playback quality. The 4K video and uncompressed audio are unencumbered by the compression necessary to stuff the many bits required for a high-quality video into the network pipe that flows into your home. Even an HD Blu-ray rivals or often exceeds the quality of a 4K stream over the internet, both in audio and video performance.

Are we telling you to stop streaming and to buy a disc player? No, but we are saying that if you have a high-end home theater, you will want a high level of performance; there is another option for your Buckhead home – a Kaleidescape movie server. Read on to see why it’s the perfect addition to your home theater installation.

When you think of a home theater, the first thing that comes to mind is the big screen. While today's flat panels are growing to 100-inch sizes and even higher, the most cost-effective way to showcase a giant picture is still through a projector and screen; as long as you have the space.

What might keep someone from having the projector and screen setup? One common reason is that projectors and projection screens work best in darkened settings, and not everyone wants to retreat to a theater-dark room to watch a Netflix show or the night’s Braves game.

Fortunately, one company saw that problem and invented a solution. Screen Innovations is true to its name, designing innovative screens for media rooms and home theaters as well as unique motorized shading solutions for indoor and outdoor spaces.

Screen Innovations’ Black Diamond theater screens are the first optical projection displays that reject ambient light from every direction, making them the perfect choice for any home theater or media room.

So if you have a media setup with a projector – or you are looking into a new home theater installation and would love to watch with the lights on or the shades up – a Black Diamond screen might be just what you need at your Roswell or Metro Atlanta home.

Keep reading below to learn more about Screen Innovations and its Black Diamond screen material!

It’s rare to have the perfect acoustic environment during a home theater installation. Every installation will have a few acoustic issues to address, whether it has to do with the shape of the room or the wall material. Two primary things will affect the sonic performance in your home: speaker placement and acoustic treatments. 

Here, we’ll focus primarily on the latter and how acoustic treatments help to create a more immersive viewing experience in your Metro Atlanta home theater, whether you live in Dunwoody or beyond. Eliminating acoustic issues shouldn’t come at the expense of your theater aesthetics, though. Which is why we partner with Acoustic Innovations. Their WallScapes come in various shapes, sizes, and colors to fit your unique interior design preferences.