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Why Do Maserati and BMW offer Bowers & Wilkins Speakers?

Because High-Performance Cars Need High-Performance Audio

Why Do Maserati and BMW offer Bowers & Wilkins Speakers?

Have you ever driven a BMW 5, 6, or 7 Series or Volvo XC60 or S90 with a B&W sound system? Or perhaps enjoyed the glorious soundtrack of a Maserati Levante Ferrari-built engine along with the equally sonic Bowers & Wilkins sound system? If you’re fortunate enough to have a McLaren 570 in your auto collection, you also have the audio system that is a match for that supercar.

The common point among these high-end auto companies is that they all partnered with Bowers & Wilkins to offer the ultimate car audio system that matches the performance level of the car. In car audio, sometimes a famous brand name is attached to the sound system to add brand cachet, but underneath the system is not differentiated from others by any unique engineering. Not so with Bowers & Wilkins. With each of these companies, B&W worked directly with the auto interior design teams to tailor the sound system specifically to the car’s acoustics, while incorporating unique technologies of their home audio products for the best possible sound reproduction.

Georgia Home Theater does not sell car audio, but of course, we sell high-end home audio. If you are looking for high-performance speakers for your Sandy Springs or Metro Atlanta home audio system, Georgia Home Theater is an authorized dealer for Bowers & Wilkins speakers. So, if you happen to have experienced the excellence of B&W in a car, you are in for a treat at home.

SEE ALSO: Why Anthem Receivers Are the Choice of Audio Enthusiasts

B&W Diamond

Bowers & Wilkins worked with BMW to do something that had not been done before: use their innovative Diamond tweeter design in an automobile sound system. B&W initially developed the Diamond tweeter in 2006, taking advantage of new technology that allowed for making ultra-thin diamond materials. The thin diamond tweeter material is super-rigid and does not distort until well beyond the limits of human hearing; creating the sweet, clear, and neutral high-frequency sounds for which B&W speakers are renowned.

Of course, if you’re a Mercedes instead of a BMW fan, you can enjoy B&W Diamond performance at home with the B&W 800 Series Diamond line. These are a full array of speakers ideally suited for the finest two-channel and surround sound systems. Bowers and Wilkins simply calls them “the world’s finest loudspeakers.”  One measure of the 800 Diamond speakers’ sound reproduction and performance is their use as the official studio monitors in London’s famed Abbey Road Studios. Yes, that is the same Abbey Road of the Beatles' iconic album, the last one they recorded as a group.


Georgia Home Theater should be the first choice on your list for all your high-fidelity audio needs here in Metro Atlanta. We have the entire line of the B&W 800 Series Diamond on display, from the 800D3 to the 805D3, and other B&W products as well.

Come listen to their incredible sound at our Marietta showroom. Reach out to schedule a complimentary consultation, or click the chat button below to immediately connect with us. We look forward to assisting you!

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